Privacy Policy
Last updated: 1 January 2025
At (operating at ), we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose and safeguard your personal data when you visit our website or interact with our services.
1. Information We Collect
We collect information that you voluntarily provide to us when you:
- Subscribe to our newsletter (email address)
- Submit a contact form (name, email address, message content)
- Leave comments on articles (name, email address, comment text)
- Apply for a job or contribute as a writer (name, email, CV, portfolio)
We also automatically collect certain information when you visit our website, including:
- Your IP address and browser user agent
- Pages visited and time spent on each page
- Referring website or campaign parameters
- Device type and operating system
This information is collected using cookies and similar tracking technologies. For more details, see Section 5 below.
2. How We Use Your Information
We use the information we collect for the following purposes:
- To deliver our newsletter and other requested content
- To respond to your enquiries and feedback
- To improve our website content and user experience
- To analyse traffic patterns and audience demographics
- To comply with legal obligations and enforce our Terms of Use
We do not sell your personal data to third parties. We do not use your data for automated decision-making or profiling that produces legal effects.
3. Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Consent: When you subscribe to our newsletter or submit a contact form, you explicitly consent to the processing of your data for that specific purpose.
- Legitimate interests: We process analytics data and usage information to improve our service, which is in our legitimate interest and does not override your fundamental rights.
- Legal obligation: We may process data to comply with applicable laws and regulatory requirements in Singapore.
4. Data Storage and Retention
Your personal data is stored on secure servers located in Singapore and the European Economic Area. We retain your data only for as long as necessary to fulfil the purposes for which it was collected:
- Newsletter subscription data: retained until you unsubscribe
- Contact form submissions: retained for 2 years after the last communication
- Analytics data: retained for 26 months
We implement appropriate technical and organisational measures to protect your data against unauthorised access, alteration, disclosure or destruction.
5. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience. We use the following types of cookies:
- Essential cookies: Required for the website to function properly. These cannot be disabled.
- Analytics cookies: We use a privacy-focused analytics service to understand how visitors use our site. These cookies collect anonymised data only.
- Preference cookies: Remember your settings and preferences for future visits.
By continuing to use our website, you consent to the use of cookies as described in this policy. You can manage your cookie preferences through your browser settings at any time.
6. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Right to access: Request a copy of the personal data we hold about you.
- Right to rectification: Request correction of inaccurate or incomplete data.
- Right to erasure: Request deletion of your personal data, subject to legal retention requirements.
- Right to restrict processing: Request limitation of how we use your data.
- Right to data portability: Request transfer of your data to another service provider.
- Right to withdraw consent: Withdraw your consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
To exercise any of these rights, please contact us at . We will respond to your request within 30 days.
7. Third-Party Services
We may use third-party services for analytics and content delivery. These service providers are contractually obligated to process your data only in accordance with our instructions and applicable data protection laws. We do not allow third parties to use your personal data for their own purposes.
8. International Data Transfers
If we transfer your personal data to countries outside Singapore, we ensure that appropriate safeguards are in place, including Standard Contractual Clauses or equivalent mechanisms recognised under applicable law.
9. Children's Privacy
Our website is not intended for children under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us immediately.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date. We encourage you to review this policy periodically.
11. Contact Us
If you have any questions, concerns or requests regarding this Privacy Policy or our data practices, please contact us:
- Email:
- Phone: +65 6250 1234
- Address: 71 Robinson Road, #08-01, Singapore 068895